Our story

It started at the kitchen table

SchoolGPT began with two parents who saw their own children being exposed to AI. Knowing it would soon be everywhere, they decided to teach their children how to spot it, stay safe, embrace it and use it to their advantage. What started with a wish to teach their own kids has led them on a journey to remove every barrier to learning.

How it began

  1. 2024

    A parent’s worry

    Sam and Atul introduced their own children to AI after seeing that the children were being exposed to it regardless. They realised they needed to teach their kids about AI: not just to keep them safe, but to prepare them for a future where AI is everywhere.

  2. 2024

    The tools weren’t built for children

    They started with ChatGPT and quickly saw the gaps through their children’s eyes. Responses were too long, words and spellings were unfamiliar, and the content was not always suitable for a child.

  3. 2024

    The incident that started it

    After an incident involving Christmas, they decided they needed to build something they'd actually be comfortable putting in front of their own children.

  4. 2024

    100k users a month within 6 months

    So they built the first version of SchoolGPT. More children started using it, and before they knew it more than 100,000 children were on the platform each month.

  5. The turning point

    The bacon sandwich

    When a Muslim child asked the AI what they should have for breakfast, it innocently suggested a bacon sandwich. That moment made something clear: the experience had to be personalised to every child: their culture, their context, their needs.

  6. The turning point

    Schools wanted more

    Schools loved the AI, but wanted it highly tailored to each year group while adapting to each individual pupil. That need shaped the first version of SchoolGPT for schools.

  7. Today

    Removing every barrier to learning

    Working with schools and children, and seeing the impact on literacy, they realised that removing every barrier to learning gave the work real meaning and could be life-changing, for children everywhere.

So we built a product we knew was safe and children loved.

Shaped with schools

Built around what each child is learning.

Working with teachers helped us turn that ambition into four practical requirements. The AI needed to understand the lesson and the individual learner.

Curriculum aligned

AI with awareness of the curriculum and the content being taught, whether the lesson is about the Tudors, volcanoes or the Great Fire of London.

Year group aligned

It understands the pupil’s stage in the curriculum, so explanations and expectations fit their school year.

Literacy alignment

Familiar words suited to age and ability, with sentences that balance readability and enough challenge to help pupils grow.

Adaptability

Support that responds to each child’s individual needs, revisiting difficulties and adjusting as their understanding develops.

Explore our pedagogy

A partnership that keeps growing.

The same approach now guides everything we build with schools.

01

We listen

Teachers and school leaders tell us what gets in the way of teaching and learning.

02

We share

We share each new problem across our schools to understand how many would benefit from a solution.

03

We create

If it would benefit the majority, we build a first version that delivers value, then improve it with the schools using it.

Build what schools need. Stay close enough to know.

That principle still guides every SchoolGPT product.